Consistent with REDA One’s commitment to the data privacy of its customers, we offer this overview of the EU General Data Protection Regulation (GDPR), which became effective July 01, 2024. This overview is to help our customers and data subjects navigate the requirements of GDPR and understand how it impacts our relationships and the services we provide.
The GDPR is a new regulation passed by the European Union (EU) that (1) dramatically expands the data privacy rights of EU citi and (2) imposes new obligations on many new businesses that collect, use or store personal data regarding these EU citizens. It is intended to serve as a single set of privacy and security standards for the EU and replace the “patchwork” set of European privacy rules that had previously applied.
The GDPR protects “personal data” regarding “data subjects.” This includes any information related to a natural person (as opposed to businesses) that can be used to directly or indirectly identify the person. It provides a set of rights to data subjects regarding how certain covered businesses must treat their personal data.
Personal data is broadly defined. The following are examples of information that would qualify as personal data regarding identifiable data subjects:
The GDPR applies to businesses that (1) engage in certain activities concerning personal data AND (2) have established certain contacts with the EU.
GDPR Activities. GDPR applies to all “controllers” and “processors” of personal data. In short, processing refers broadly to any treatment of personal data, including collection, use, recording, storage, disclosure etc. A controller determines the purposes and means of processing personal data, while the processor is responsible for processing personal data on behalf of a controller. In other words, the processing is ultimately for the business purposes of the controller. The controller either performs the processing on its own behalf or engages a processor to perform specified processing activities for it.
EU Contacts. A business is covered by the GDPR as a controller or processor only if it establishes at least one of the following links to the EU:
As a result, the GDPR can apply to processing of personal data that a business performs outside the EU.
GDPR sets forth a set of core principles with which covered controllers and processors must comply when processing personal data. They are:
The law imposes detailed standards regarding each principle. Further, controllers and processors must implement data security measures to operationalize these principles.
Examples include:
Pursuant to EU law, including the GDPR, covered controllers and processors of personal data must use third-party processors that provide sufficient guarantees that processing will be consistent with applicable EU standards. The data processing agreement or addendum (“DPA”) is an instrument to establish these duties. The GDPR further sets forth specific elements that must be included in DPAs between covered controllers and processors, or processors and sub-processors. The GDPR imposes more detailed requirements for DPAs. REDA One has analyzed these requirements and offers DPAs to its customers as necessary to comply with applicable law.
REDA One provides customizable applications and related services to help businesses analyze and report financial data to meet their specific needs.
Salesforce relationship. REDA One has selected Salesforce as the exclusive host for our applications. We not only believe strongly that Salesforce maximizes the capacity of our unique offerings, but also in Salesforce commitment to data protection. Our customers interface directly with Salesforce to populate and access its data. Customers utilize the REDA One application autonomously within Salesforce’s environment. At all times, all customer data resides on Salesforce’s infrastructure and is subject to its terms and conditions.
In order to craft appropriate disclosure language for purposes of obtaining consents of data subjects, we encourage our customers to review the Salesforce GDPR Webpage and its terms and conditions with Salesforce.
REDA One Processing. REDA One will only access customer data on the Salesforce platform for troubleshooting and related purposes upon a customer’s request. In these cases, we provide our customers with the ability to grant data access credentials for REDA One’s workforce. REDA One and its workforce do not export customer data from the Salesforce platform.
For any additional questions please contact info@reda.one
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